Visualisation

No boring reports! But lots of visual information you can use.

Boring reports suck! No need to beat around the bush. The only people who’d disagree are the suits who get paid big dollars to write them.

So why bother? All they’re good for is collecting dust.

 

How we show you results

We know you’re not as excited about the actual research part as us. That’s natural. But we definitely want you to be excited about the results. And the possibilities they open up for you.

That’s why, when you engage Play to do some market research, you’ll never even catch a glimpse of a boring report. Or a long-winded research meeting. What you’ll get instead, is more like story-telling. An assortment of very visual, very practical, very jargon-free summaries of your results. Things like:

  • Videos
  • Animations
  • Infographics
  • PowerPoint presentations
  • Dashboards
  • Audio
  • Magazine articles & reports
  • Cartoons
  • Pin-up posters
 

It’s not about showing off our vocabulary or justifying our fees with lots of words. It’s about keeping you riveted, so you understand the results and know how to use them to improve your business.

 

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Or if you’d like to talk to someone about your market research needs, call (02) 8097 0200.