looking for a new research partner?

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sometimes it pays to shop around

Feeling a bit underwhelmed with your current agency? Not getting the same service, or results, you were a few years ago? Want to see what another agency could offer?


In 2013 we set up PLAY with a focus on continuous improvement; a commitment to excellence, and to wowing our customers.


Our fresh thinking, great minds, and unique approach to client relationships set us apart, as does our endless energy and enthusiasm. Get in touch and we can set up a time to introduce ourselves.  


Or, if you’re not yet ready to make the leap to a new agency, why not register your details so we can keep you in the loop regarding services that will benefit you, and send you invites to some of our industry-leading learning and networking events?

why PLAY with us?


When you work with us, you benefit from the PLAY way at every step.

Our unique approach to client partnerships ensure we are continually adding value to your business.


Witness our steadfast commitment to continued improvement.

We consolidate learnings from every project, and integrate these with external industry developments to provide you with regular feedback and suggest new ideas, strategies and initiatives.


To get results, your market research results need to be engaging and inspiring. We've seen lots of research let down by poor execution at the presentation stage.

Not with us. Our reports and presentations are concise, exciting and memorable.

a partner
you can
count on

We enjoy what we do, we’re passionate about getting results, and we're easy to work with.

We're also pragmatic, flexible and have a can-do attitude. So, how can we help you? Let’s talk.

make a PLAY today

make an enquiry


related services

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brand & communications

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packaging research

product testing

shopper research

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you're in good


“PLAY have shown a strong understanding of research approaches, consumer brands and the FMCG categories we operate in. They have successfully turned around fast research projects as required but they have also challenged us and worked in partnership on a number of more strategic challenges.”

Mark Whitby, Regional Consumer Market Insight Manager,

“PLAY’s ability to simplify what is sometimes a complex innovation research process worked perfectly. They approached the challenge efficiently, and quickly identified how the new packaging would deliver against our brand’s KPIs, and where there were opportunities to optimise the new designs further.”

Michael Sergeant, Group Marketing Manager,
Campari Asia Pacific

"PLAY is my go-to market research agency because of their can-do attitude, their willingness to try something new, their continual strive for the best technology and products as well as their sharp, concise, insightful reporting. They are fun to work and play with."

Alison Turner, Quantitative Research Manager,

“PLAY’s no-nonsense approach and ability to quickly get to the heart of the problem makes them the perfect partner for us. They tackle the business issue with methodologies that are spot on for our timeframes and budgets. Recommendations are relevant, actionable and delivered in a way that makes them extremely easy to digest.”

Ned Tesic, Head of Marketing,
Sydney Markets

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